children as role models to create a generation of earth advocates
Children are curious, creative and have not been moulded into societal norms yet..
This makes them perfect candidates to take the lead in asking difficult questions about the way we do things (for example, why do we throw away glass products after just one use?) to people that might not know the answers: parents and politicians. By allowing their curiosity to challenge the current norms of society they will be in a better position to influence the people around them. By encouraging children to learn ways to be better to the planet and giving them the tools (tangible or intangible) to form good habits as they grow up to become citizens: voters, business people, scientists, designers, politicians and everyone else. The younger people can learn to be kind to the planet the longer they can influence others and cause less damage.
Solving the environmental issues we face is no easy task:
Focusing on the topic of food provides an opportunity to reference tangible things that everyone comes in contact with on a daily basis. The food industry covers problems such as food waste, packaging refuse, seasonal and locally grown vegetables, harmful chemicals and internationally shipped good. If children could learn about these problems through the lens of one relatable and colourful mechanism they might just turn out to be earth advocates.
After seeing some of the early thoughts around how children can save us, follow this link to see how the project developed into something more tangible and concrete: Mission Possible and the Food Squad